Project for Fenatran event - National Transport Fair. Art & Creative Direction, design, production and supervision of the stand and the Paula Fernandes show.

Trucks exhibited at Fenatran

3D Projection - Final Layout
3D Projection - Final Layout

Stand assembly and arrival of the trucks, 4 days before. International Lonestar.

Stand assembly and arrival of the trucks, 4 days before. International Aerostar.

Stand assembly and arrival of the trucks, 4 days before. International Lonestar & Aerostar.

Stand assembly and arrival of the trucks, 4 days before. International 9800i.

Press conference, Durastar, 9800i & Aerostar launching. A day before the opening of Fenatran.

Opening Day
Screen video for institutional presentation of International Trucks & Aerostar
International Trucks institutional content for presentation screen.
Screen video for institutional presentation of International Trucks & Aerostar
Aerostar content for presentation screen.
Gift counter / free photos
Gifts: free photos clicked by a photographer and people can pickup later at the counter.
International Lonestar
International Lonestar
International Lonestar
International Aerostar
International Aerostar & Promoter distributing Fenatran International Catalog
International 9800i & Promoter distributing Fenatran International Catalog
International Fenatran Catalog. Further detail:
http://www.behance.net/gallery/INTERNATIONAL-TRUCKS-FENATRAN-Product-Catalog/2335624
International Aerostar
Aerostar cockpit
Workstar Information Totem
Visitor rest room
Visitor rest room
Internet access / International Fanpage
Demo totem - Eaton Transmission
Sales room. Five themed rooms for each International model. In the example, International Workstar.
Sales room. Five themed rooms for each International model. In the example, International Workstar.
Living room panel: International Lonestar
Living room panel: International Workstar
Living room panel: International Aerostar
Living room panel: International 9800i
Living room panel: International Durastar
International Durastar Totem
International 9800i Totem
VIP Space entrance
VIP Space entrance
VIP Space Lounge
VIP Space Lounge
VIP Space bar
Paula Fernandes pre-concert cocktail
Pre-concert Paula Fernandes
Paula Fernandes Concert VIP Invitation
Email Mkt Paula Fernandes
Paula Fernandes Concert - Entrance to Elis Regina Theater
Paula Fernandes Concert entrance
Paula Fernandes VIP Reception - "Welcome, International Trucks special guests."
Paula Fernandes Concert - Pre-production
Paula Fernandes Concert
Paula Fernandes Concert
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